A TRIBUTE TO THE HISTORY OF WOMEN
For KAAI, every day is Women's day. Founded by Helga and Ine, the brand has been built from day one with the mission to empower women through their handbag.
This International Women's day we're releasing four limited, in-house designed scarves as a modern messenger of female friendship and self-expression. To honor the women supporting KAAI, you get a silk scarf as a special gift (worth €85) with every new handbag (above €395) exclusively from March 5th until March 16th. As stock is limited, we recommend claiming your free scarf quickly to ensure you get your favourite design.
AN EXPRESSION OF IDENTITY
Throughout history, scarves have evolved from secret messages of love to symbols of identity and heritage. Inspired by this legacy, KAAI decided to translate this symbolism into modern scarves designed to be worn and shared.
EMPOWERING SCARVES
Featuring sophisticated patterns and KAAI’s new SS26 colours, each scarf is designed to match the new spring-summer bags.
ENDLESS WAYS TO WEAR
A scarf is the most versatile piece in a woman's wardrobe. Add a playful pop of colour to your daily look by tying it around your KAAI bag's handle, drape it around your shoulders or neck. Whether worn as a bold statement or a subtle detail, the possibilities to wear it are endless.
THE MAKING OF
To create something truly meaningful to mark this special day, co-founders Helga and Ine teamed up with KAAI's in-house graphic designer, Eleni.
Inspired by the rich history of scarves and the unique identity of women all over the world, she designed colourful scarves that perfectly match the spring-summer collection.
FREE TO BE WHO YOU ARE
Like balloons drifting toward the sky, the scarves symbolize the freedom of self-expression every woman deserves. KAAI believes you should be free to be who you are, wherever and whenever.
This message is also reflected in the window displays of our stores in Antwerp and Brussels. We invite you to come and take a closer look at the new collection and choose your favourite scarf as a complimentary gift on top of your purchase.
FROM ONE WOMAN TO ANOTHER
KAAI is incredibly grateful for the support of our #KAAIcommunity. To celebrate this, we are gifting these scarves back as a message of empowerment, love and appreciation.
We encourage you to do the same and celebrate the women around you. Take a moment of appreciation - whether it's with a compliment, a word of appreciation or by gifting your scarf to someone special, just as KAAI does.
HOW TO COLLECT YOUR GIFT?
Receive a free scarf with your new handbag purchase (above €395) from March 5th until March 16th. As stock is limited, we recommend claiming your scarf quickly to ensure you get your preferred design.
• Browse through our work bags and small bags
• Add your favourite bag above €395 to cart
• Select which scarf you want as a gift
• The value of the scarf will be automatically deducted from your total at checkout
