8 years of KAAI

KAAI Stories

For 8 years, you’ve carried our story. Now we want to know yours.

KAAI has always believed that the inside matters. Until now, we have mainly expressed that through our bags: thoughtful organisation, dedicated compartments and designs created around the reality of women’s lives. KAAI Stories takes that philosophy beyond the bag.

The plans, the lists, the idea you wrote down at midnight, the chapter you haven’t started yet. This October, they get a place of their own.


A birthday gift from us to you · Until 22 October

Your story starts here.
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Celebrating our 8th birthday, your new bag comes with a free leather journal cover,
a place for everything you carry that nobody can see.
Here's how it works.

01 

Choose the bag
to carry your story
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Every KAAI bag from €450 has room for your journal, so it goes wherever you go. 

If there's a bag you've been waiting for, for a new role, a new milestone or simply a new chapter, this is the month to choose it.

02 

Pick the colour of your leather journal cover, it's on us
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The journal cover, worth €125, is made from 100% Italian cow leather and comes in five colours. It's added automatically at checkout, and you can switch colours in your cart to match your new bag.

The free gift ends 22 October.

03 

Add your refills, 
sold separately
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The cover arrives empty and holds up to four refills. Choose the ones that suit the way you write.

Weekly planner, Lined, Dotted or Plain sketchbook.

Add at least one to start writing your story.




Five colours for your next chapter

KAAI Stories Leather Journal
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Made from 100% Italian cow leather, the cover is scratch-resistant, water-repellent and UV resistant, made to accompany you from one chapter to the next. Inside, four elastics keep up to four refills in place, three pockets hold loose notes and cards, and an elastic pen holder keeps you ready when inspiration strikes. 

KAAI Stories creates space for every woman she carries within her. 

The presentation she’s preparing for. The business she dreams of starting. The person she needs to call. The trip she wants to take. The woman she is today, and the woman she is becoming.

Make it yours.

Your leather cover Choose between 5 colours
Your refills Add up to four, sold separately
Your elastic colour Switch between 5 interchangeable closures, included with the cover
Looking for more personalization? Join one of our journal workshops
Fill it your way

KAAI Stories Notebooks & Refills
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Designed by the KAAI team in Antwerp, and printed and crafted in Belgium by Zwart Op Wit on FSC-certified paper, each refill is made to fit inside your KAAI Stories journal. Add up to four and mix them however suits you: planning your days, writing down thoughts, mapping out ideas or starting with a completely blank page.



Good to know

About KAAI Stories
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The leather journal cover is our gift with every KAAI bag from €450, until 22 October. The value (€125) will automatically be deducted from your total at checkout.

Refills are not included and are sold separately.

The journal cover is added automatically to your cart as soon as your cart value rises above €450*. Prefer another colour? Click the journal in your cart and choose from the five available shades.

*Please note the offer cannot be combined with other discounts.

No. The journal cover arrives empty, ready for the notebooks and refills you choose. It holds up to four.

The KAAI team designed six notebooks in-house that fit perfectly inside your KAAI Stories journal. Choose from the Planner Refill (set of 2, €29), Lined Notebook (€19), Dotted Notebook (€19) and Plain Sketchbook (€21), which comes in three floral designs.

Your journal cover holds up to four at once. Mix and swap them as you like, and simply refill when a notebook is full, so your leather cover stays with you year after year, from one chapter to the next.

Shop Notebooks & Refills

Yes. Choose your new bag in store and receive your journal cover as a gift, just as you would online. It's the perfect moment to try on your favourites and pick your journal colour in person.

The gift is offered to you in our Studio Store in Antwerp, Flagship store in Brussels and at the KAAI corner in La Bottega, Hasselt.

Find directions and opening hours here to plan your visit.

Yes, the KAAI Stories journal is available for €125, online and in store. Choose your colour and add the refills you like.

Shop leather journals

The journal and refills are available at our Studio Store in Antwerp, our Flagship Store in Brussels and the KAAI corner at La Bottega in Hasselt. Come and see all colours side by side.

Find directions and opening hours here.

Monogramming is available during the KAAI Stories journal workshops at the Studio Store in Antwerp, free for everyone who owns a KAAI Stories journal.

Reserve your spot

If you were given a completely blank page for your next chapter today, what would you write?

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